In a post on Facebook on April 1st, Facebook CEO, Mark Zuckerberg officially noted his company’s immediate plans to visually segregate the vaccinated from the non-vaccinated on his platform. He hopes, according to the message if you read between the lines, that those who get vaccinated will visually shame those who do not and vice versa.
Now, everyone can make a snap judgment about the worthiness of their friends as human beings based upon a shallow virtue-signaling profile picture frame.
Welcome to the digital world in which everything you do (or don’t do) places you on an immutable list that can be used at any point in time against you.
Oh, and it is being done in conjunction with the government. Do you feel safer, yet?
Here is Zuckerberg’s April 1st message announcing his segregation plan on Facebook:
“If we’re going to stop Covid, we need everyone who’s eligible to get vaccinated. People are more likely to get vaccinated if they see friends, family, and people they trust doing it too. So we’re launching a new Covid vaccine profile frame that you can add to your profile pic, partnering with the CDC and US Department of Health and Human Services to launch new Covid vaccine profile frames. It lets you easily show your support and tell people that you’ve been vaccinated. And we’ll show you in News Feed your friends who have put up this profile frame.
I’ll update mine after I get vaccinated, which I plan to do as soon as I’m eligible. I hope everyone else does the same!”
The message, on its face, is so shallow and trite. Yet, in reality, it is not at all innocuous. For the people who use Facebook, it will be an overt psychological manipulation to view their friends who are not like them as Covid enemies. Facebook likely knows this, yet will proceed with this divisive maneuver meant to highlight good vaccinated people versus the bad unvaccinated people.
Divide and Conquer.
So, reader…how does this make you feel?